The Trading Room
The
Trading Room is Heritage West Future's in-house futures and options
recommendation service that is offered free to our clients.
In the Trading Room, you will find strategies utilizing futures, options,
and the combination of both to take advantage of emerging profit opportunities.
Trading recommendations have specific entry, profit objective, and stop-loss
points, along with commentary updated on a regular basis. Important developments
and major trading opportunities are treated to special in-depth market commentaries.
As one observes the markets, it becomes readily apparent how unpredictable
price action is. Mathematical analysis of historical market price action
has shown that price changes are primarily random. In the Trading Room we
attempt to follow, rather than anticipate, changes in established trends.
With few exceptions, trying to find bargains by buying weakness and selling
strength is usually a recipe for failure. There are four basic principles
on which we base our trading recommendations: Trade with the trend, cut losses
short, let profits run, and manage risk. Many of our trade recommendations
will be of short to intermediate duration. However, our main goal is to identify
intermediate to long-term opportunities and construct appropriate trading
strategies in order to capture the majority of the move. The use of stop loss or contingent orders may not protect profits, and may not limit losses to the amount intended. Certain market conditions make it difficult or impossible to execute such orders.